Once again the Americas reported good numbers with respect to the three key mediums of the hotel industry during the month of August 2011, according to data from STR and STR Global. The region ended that month with an increase in occupancy of 3.5%, for an annual average of 66.3%; in the average daily rate (ADR) grew by 3.8%, to US$104.58, and the median income per room (RevPAR) registered a positive 7.4%, to US$69.34.
Among the key markets, the city of Miami achieved the only double-digit increase in occupancy, with 11.1%, for an annual average of 73.6%, while the two cities with the largest decrease were Toronto (3.6%) and Montreal (3.4%) both from Canada.
For its part, Sao Paulo jumped to 28.9% in ADR, for US$148, experiencing the most notable increase in the region to that extent. Three other markets also reported good percentages in that range: Rio de Janeiro (15.3% for US190.61%), San Francisco (15.3% for US$159.76) and Buenos Aires (15% for US$140). The only city that showed a decline during that month was Washington D.C. with -0.7% to US$123.34.
In RevPAR, three markets increased their numbers by more than 20%: Sao Paulo (36.5% for US$109.42), Miami (32.2% for US$89.86) and Rio de Janeiro (21.7% for US$140.37).
