NH Hoteles looks for the snapshots that best show the moment when things start, get going, a wake up moment, and does so through the first international photo contest on Instagram. The hotel chain already launched in January a Spanish edition of this contest for users of the social network for Iphone and captured up to 600 photographs that poetized about the beginning of new projects, new ideas, new cycles ... He also exhibited, in the first offline exhibition of Instagram photographs, the best 30 creations in Madrid's five-star NH Palacio de Tepa.
Through the microsite www.wakeuppics.com NH Hoteles has wanted to extend the "Wake Up Pics" contest to the international arena and launches, all over the world, to hunt and capture the most moving and poetic snapshots from June 17 to July 15.
The "Igers" (Instagram users, fans of sharing photographs and attending events in which they publicize their works) will have the opportunity to present their creations and opt for the prizes offered by the hotel chain, among which are: 2 NH Selection packs and 4 "NH Getaway" packs, among others. NH Hoteles will collaborate closely for the dissemination of this contest with the international platform Instagramers.
Later, the chain will reproduce this exhibition of images captured with the mobile in one of its Berlin establishments.
In accordance with its slogan: "Wake Up to a Better World", a positioning focused on the customers, staff and environment of NH Hoteles, the chain wanted to look for new, active and committed beginnings in the leading social network. Creativity, capacity for positive influence, dynamic impulse and a playful vocation for constant improvement are some of the guidelines implicit in this motto.
ABOUT NH HOTELES
NH Hoteles (www.nh-hotels.com) ranks third in the European ranking of business hotels. NH Hoteles has 400 hotels with 59,202 rooms in 25 countries in Europe, America and Africa. It has, among others, 11 hotels in Berlin and 41 hotels in Madrid, such as the NH Palacio de Tepa hotel. NH Hoteles currently has 23 new hotel projects under construction, which will involve 3,000 new rooms.
At NH Hoteles we are characterized by the vocation of service of our employees and the search for the satisfaction of our customers through the quality of our services and constant innovation. NH Hoteles establishments have the most advanced technologies to facilitate communication, work and entertainment.
Catering is another of the priorities of the hotels of the chain, which offers its customers a first quality cuisine. In addition, NH Hoteles and prestigious restaurateurs such as Ferrán Adrià and Paco Roncero have created pioneering spaces in the hotel sector that combine catering, leisure and innovation for the chain's customers, such as "nhube" and "Estado Puro".
In its commitment to culture, NH Hoteles is especially proud to have the support of the famous Nobel Prize in Literature Mario Vargas Llosa, who gives his name to the short story contest that the Company has been carrying out in recent years.
As a responsible company of reference in the tourism sector, at NH Hoteles we offer hospitality services that anticipate the needs of all our stakeholders: Employees, Customers, Suppliers, Shareholders, Society and Environment, with maximum care in detail and with efficient and sustainable solutions. NH Hoteles is listed on the Madrid Stock Exchange.
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