International. TecnoHotel organizes two new meetings where several experts will discuss various topics that interest the sector.
The first of them, which will be held this Wednesday, at the Madrid Marriott Auditorium, will deal with revenue management. What is the ideal strategy for independent hotels to carry out? What role do machine learning, big data or business intelligence play? What role will Google's predictions play when booking a hotel? What role does the revenue manager have to play in the organization?
In this meeting, which will be behind closed doors, speakers and experts of the stature of Chema Herrero (Bedsrevenue), Lluis Sabaté (Sercotel Hotels), Amaya Lacambra (Vincci Hotels), Carmen Rabadán (Marriott Auditorium), Álvaro Gómez (SIHOT), Rodrigo Cuesta (openROOM), Boris Heister (MasterYield) and Patricia Diana (IDeaS) will participate.
Energy efficiency Thursday
On the other hand, on Thursday, November 29, at the Eurostars Madrid Tower, another meeting will be held, also behind closed doors, where several experts from the sector will discuss energy efficiency and resource management in hotels. Some of the topics to be discussed in this meeting sponsored by the company Robot will be the following:
- Energy efficiency: key to improving competitiveness.
- Water management (the great forgotten), lighting, ventilation...
- Differences between city hotels and resorts; strings and independents.
- The role of management through the Savings Indicators.
- Sustainability to improve reputation and brand image.
- Present and future environmental regulation. The regulations that are coming.
- The importance of personnel: training in sustainability and alignment with the cause.
- Better customer experience. The mobile at the center of everything. The role that awareness plays.
- Link the commercial strategy to the sustainable part.
- This meeting will bring together, in addition to the CEO of Robot, Bernat Bonnin; guests such as Jimmy Pons (BlueBay Hotels), Arturo Cuenllas (Conscious Hotels), Gonzalo López and Juan Tendero (Marriott), Enric Almiñana (Abba Hotels), Anton Iráculis (Silken) and Marc Montemar (Sercotel Hotels).



