The Americas region showed positive results in the three key measurements for the hotel industry at the end of 2010 and in December of the same year, according to the STR Global report.
The region ended the year with an increase in occupancy of 5.6%, the average daily rate ended virtually low with only a 0.6% increase at US$100.32 and revenue per available room increased by 6.2% to US$57.99.
Among the main markets in the region, Buenos Aires, Argentina, experienced the widest increase in occupancy, reaching 20.6%, followed by Mexico City, with 7.4%.
Three markets recorded increases of more than 20% in the average daily rate: Sao Paulo, Brazil, (+22.4% for US$114.08); Rio de Janeiro, Brazil (+21.9% for US$182.56); and Vancouver, Canada (+21.2% for US$146.39). San Juan, Puerto Rico, fell 5.1% to $160.11, reporting the longest drop on that measure.
With respect to the December results, occupancy in the region grew 5.2%, the average daily rate grew 2.1% and revenue per available room increased 7.5%.
