International Lifestyles, a company that markets and represents SuperCLubs Resorts worldwide, announced that Paul Pennicook will be the new president of the company and will be responsible for the marketing and sales of the group's resorts worldwide.Pennicook has special recognition in the hotel industry, destinations and airlines. He was Jamaica's director of tourism in 2003 and had previously served as First Vice President of the Jamaica Hotel Association (JHTA), where he chaired the marketing committee.
In 2001, the Jamaica Hotel Association honored him with the "Hotelier of the Year" award; he was Vice President of SuperClubs until 1995 and also worked in other important tour groups. Born in Jamaica and graduated in Hotel Management from Cornell University in New York, he is currently an important member of the Jamaica Tourism Board and the Victoria Mutual Building Society.
During his time at International Lifestyles, Paul has worked on the design of the new global strategies, with Latin America being an important part of the SuperClubs business.


