In the last week of July 2010 the three key metrics of the hotel industry reported growth.Occupancy reached 6.8% for 71.0%, the average daily rate, ADR, touched 1.5% for US$99.27, and revenue per available room, RevPAR, increased 8.5% to US$70.45, according to data presented by STR for the week of July 25-31.
In those seven days, 22 markets presented more occupancy, with New Orleans, Louisiana, the one that reported the highest growth with 27.4% for 68.3%, in second place is Detroit, Michigan, with an increase of 15.6% to 62.1%; while the St. Louis, Missouri-Illinois market showed the biggest drop with 4.4% to 71.8%.
The highest ADR was reported by New York with 13.5% for $209.94 and the lowest average daily rate was presented in Nashville, Tennessee, with 5.6% for $84.10.
New Orleans, Louisiana, showed the largest increase in RevPAR, rising 39.8% to $65.65, and the smallest was for St. Louis, where the sector fell 5.8% to $60.48.
