Mexico. The subsidiary in Mexico of the multinational Kimberly-Clark announced that by 2015 it expects to strengthen its professional business unit, designed to provide hygiene products to office establishments and corporate environments. The goal by the end of the year is to achieve a 30% increase in the revenue generated by this division.
The renowned company Kimberly-Clark de Mexico, is dedicated to the production and marketing of products with leading brands in the market such as Kleenex, Cottonelle and Petal, but although its main market is homes and end users, the corporate division has gained importance and today represents 20% of the total revenue of the company.
Specifically, Kimberly-Clark Mexico recorded sales of 29 billion Mexican pesos in 2014, of which 5 billion came from sales to the corporate sector.
According to statements by Anna Falciola, Marketing Manager of Kimberly-Clark Professional Mexico, during this year there will be launches of new products with a focus on offices, such as products such as desktop disinfectants or hand sanitizer gel.
